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Overview

Last Updated: 2026-02-18 Maintained By: Cloud Magic Technology Group (CMTG) Client: Echelon Media Sports LLC / NILEMS


nilems/
├── source-docs/ # Original client documents (docx/pdf originals + markdown conversions)
│ ├── legal/ # Entity formation, agreements, operating documents
│ ├── business/ # Business plan, financial projections
│ ├── compliance/ # NIL compliance templates and reports
│ ├── media/ # Logo, images, video assets
│ └── partnerships/ # Brand partner materials (media kits, proposals)
├── knowledge-base/ # Synthesized knowledge and reference materials
│ └── KNOWLEDGE-BASE.md # Master reference file for AI/EMS operations
├── templates/ # Working templates for day-to-day operations
│ ├── legal/ # Contracts, agreements, NDAs
│ ├── operations/ # SOPs, checklists, workflows
│ ├── marketing/ # Content calendars, pitch decks, social media
│ ├── financial/ # Invoices, deal trackers, revenue reports
│ └── compliance/ # Compliance reports, school notification forms
├── strategy/ # Business strategy and planning documents
│ ├── BUSINESS-FRAMEWORK.md # Operating framework and organizational design
│ ├── ACTION-PLAN.md # 90-day launch action plan
│ └── GO-TO-MARKET.md # Go-to-market strategy
├── research/ # Market research and competitive analysis
│ └── OHIO-NIL-LANDSCAPE.md # Ohio NIL regulatory and market research
├── website/ # Astro site source (operations portal)
│ └── src/
├── KNOWLEDGE-BASE.md # Quick-access symlink (root level)
├── INDEX.md # This file — master document index
├── TODO.md # Project task tracking
├── CLAUDE.md # AI agent instructions for this project
└── README.md # GitHub repository readme

FileFormatDescription
source-docs/legal/NIL Ohio Licensing.docxDOCXOhio NIL agent licensing requirements, HB 184 summary
source-docs/legal/nil-ohio-licensing.mdMDMarkdown conversion of above
source-docs/legal/NILEM HOF Network Agreement.docxDOCXPartnership agreement between EMS/Lewis and Russell Johnson
source-docs/legal/hof-network-agreement.mdMDMarkdown conversion of above
source-docs/legal/OPERATING DOCUMENTS NILEMS AGENCY.docxDOCXLLC formation, operating agreement, compliance statement, athlete rep agreement, brand deal template, privacy policy, code of ethics
source-docs/legal/operating-documents.mdMDMarkdown conversion of above
FileFormatDescription
source-docs/business/NILEMS BUSINESS PLAN.docxDOCXFull business plan: exec summary, market analysis, services, financials, growth strategy
source-docs/business/business-plan.mdMDMarkdown conversion of above
FileFormatDescription
source-docs/compliance/NILEMS NIL DEAL COMPLIANCE REPORT.docxDOCXTemplate: compliance report submitted to school before executing NIL deals
source-docs/compliance/nil-deal-compliance-report.mdMDMarkdown conversion of above
FileFormatDescription
source-docs/media/NILEMS logo.MOVMOVAnimated logo video
source-docs/media/White Glove 2.PNGPNGWhite Glove branding image
FileFormatDescription
source-docs/partnerships/Nutricost Media Kit BF.pdfPDFBrand partner media kit from Nutricost (supplement company)

FileDescriptionStatus
knowledge-base/KNOWLEDGE-BASE.mdMaster reference for AI/EMS operationsIn Progress
research/OHIO-NIL-LANDSCAPE.mdOhio NIL regulatory and market researchIn Progress
strategy/BUSINESS-FRAMEWORK.mdOperating framework and org designIn Progress
strategy/ACTION-PLAN.md90-day launch plan with weekly milestonesIn Progress
strategy/GO-TO-MARKET.mdGo-to-market and athlete acquisition strategyIn Progress